You know, Christmas isn't going to be special anymore if people are celebrating it all year long.
Selfridges is a department store in London. And they just put up their CHRISTMAS STUFF . . . more than 140 days before December 25th. At least they showed more restraint than last year when they put it up at the end of July.
Selfridges says they start so early because of DEMAND . . . this is when England is getting the most visitors from overseas, so they want to buy Christmas stuff even though it's totally out of season.